WOW #5- Chico's Bold vs. Old Campaign
Overview In our modern world, there have been so many strides made for women. Women are empowered to look beautiful for themselves, and not for other people, embrace their bodies and imperfections and overall just love ourselves more! However some social stigmas are tough to break through, even in progressive times, and our reality is that women are still supposed to be "attractive". So often being attractive is still correlated to looking young, and being young. So what do y